OmniCable Announces Key Appointments to the Enterprise Segment of Its Communications Business Unit

Experienced Leaders to Deliver Value to Customers
and Drive Revenue Growth for the Company

WEST CHESTER, PA – March 26, 2024 – Omni Cable, LLC (OmniCable), an industry-leading redistributor selling wire, cable, fiber, and other communications and electrical products exclusively to distributors, today announced key appointments within its newly-formed Communications Business Unit Enterprise market segment.

“These new strategic sales additions accelerate our ability to expand our redistribution model into the communications market, as well as support the company’s core sales force as communications opportunities become more and more prevalent with electrical distributors,” said Jim Curran, Vice President of Enterprise, Communications, at OmniCable.

The appointments include:

• Nick Burbridge, Key Account Manager - Enterprise (MI, IN, IL, WI, MN, IA, MO, NE, ND, SD)
• Bruce Paige, Key Account Manager – Enterprise (PA, MA, NY, CT, NC, SC, GA, FL)
• Terry Folkerts, Key Account Manager – Enterprise (TX, OK, LA, MS, AR)
• Jordan Weeks, Key Account Manager – Enterprise (AK, HI, WA, OR, CA, NV, UT, ID, MT)

Burbridge brings 27 years of experience working at Crescent Electric where he last served as an individual contributor and leader of its broadband and enterprise business.

“With the bulk of my career at Crescent centered around developing and leading sales for the Datacom business, it became clear to me how large of a need exists in the market for redistribution,” said Burbridge. “My expertise and certifications in premise, networking, AV, security, and DAS solutions are the result of two decades of experience that I will use to bring value to the distribution community that OmniCable serves.”

Paige has worked for more than 30 years in the communications industry, including customer-facing leadership and sales roles at HELUKABEL USA, LAPP Group, Mohawk, and Anixter. Most recently, he spent five years with Brother Mobile Solutions as Regional Sales Manager – East.

“I’m thrilled to be joining OmniCable’s enterprise segment working alongside some of the industry’s most respected professionals,” said Paige. “The company’s culture and the opportunity to be part of building a new business within the company led me to join the team. I am energized to partner with our customers and grow new relationships to drive our company forward.” 

Folkerts most recently was at Amphenol Network Solutions focused on the Data Center, Enterprise, and Broadband markets. Prior to Amphenol, he served in a variety of leadership and contributor roles with CommScope, ADC/KRONE, and Anixter.

“OmniCable is building a world-class team and I look forward to bringing value to the organization with a model that I believe will be of major value to distribution and suppliers,” added Folkert.

Weeks recently joined the company and is a success-driven sales champion – notably within distribution and most recently in electrical/data communications integration. He has meaningful exposure to all facets of structured cabling, security and access control, wireless, and both passive and active DAS.

Said Weeks, “OmniCable is widely known for its reputable culture and countless years of strong success, and I’m excited to get started and hit the ground running.”

About OmniCable
Omni Cable, LLC (OmniCable) is one of the largest redistributors of wire, cable, fiber, electrical and communications products, and value-added services in North America. OmniCable empowers distributors to be successful by providing product accuracy, order and processing expedience, and a partnership approach. With approximately $400 million dollars in inventory and the acquisition of Houston Wire & Cable, the company offers distributors access to products from the industry’s leading manufacturers. For more information about OmniCable, please visit www.omnicable.com.