Omni Cable Corporation (OmniCable) has undergone a total brand review and recently released its new brand strategy which includes an updated logo, mission, tagline, and visual identity.

OmniCable’s new brand strategy includes a simplified logo, an updated color scheme & design, and a brand position and messages that align with the company’s core values.

“The updated brand strategy is built upon OmniCable’s culture and commitment to distribution since its founding,” said John Dean, OmniCable’s Director of Marketing & E-Commerce. “I am proud of the updated brand that focuses on providing distribution with an exceptional experience and a partnership approach,” he added.

About Omni Cable Corporation (OmniCable)
Omni Cable Corporation (OmniCable), an employee-owned company, is a premier redistributor of wire and cable, electrical products, and value-added services. OmniCable empowers our industry to be successful by providing an exceptional experience through operational excellence, accuracy and precision, and a partnership approach to enable the right products to be in the right place at the right time. Stocking locations include Philadelphia, PA; Atlanta, GA; Boston, MA; Charlotte, NC; Chicago, IL; Denver, CO; Houston, TX; Los Angeles, CA; San Francisco, CA; Seattle, WA; St. Louis, MO, and Tampa, FL.